蒂库里拉 AR
网页与应用
将物理表面与数字交互相连的品牌导向AR体验，打造趣味十足的产品叙事。
TIKKURILA AR 应用
Interactive screen in white showroom displays wooden chair, table, plants near window with Tikkurila logo.
项目概览
为 Tikkurila 2022 年度色彩活动打造的 AR 应用。该项目将品牌叙事与互动色彩展示相结合，服务于线上及现场活动。
Tikkurila AR video shows physical surfaces with digital color overlays and interactions.
Tikkurila AR video shows physical surfaces with digital color overlays and interactions.
Woman in white blouse touches vertical touchscreen displaying gradient color palette in light room.
Tikkurila AR application visual still frames
Woman in white blouse pulls open screen door revealing AR view of room with wooden chair, table, plant.
White tables and pendant lamps in minimalist room with AR overlay of beige-brown paint swatches.
Two-level showroom with red signage, color sample displays, wood panels and staff under industrial lights.
活动体验
该应用让用户在增强现实中探索色彩叙事，将产品传播与趣味互动及可分享的视觉时刻相结合。
制作团队
创意制作 — -.618